> For the complete documentation index, see [llms.txt](https://wowapps.gitbook.io/wowbundle/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://wowapps.gitbook.io/wowbundle/performance/analytics.md).

# Analytics

The **Analytics** page shows bundle sales, orders and customer activity. Open **WowBundle > Analytics** to see the results.

## Choose a Date Range

Use the date menu to choose **Today**, **Last 7 days**, **Last 30 days** or **Last 90 days**. For a custom period, select the **From** and **To** dates and apply the range.

![Full WowBundle Analytics screen with the date range and View as table controls marked.](https://509262307-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2ForO5ObmoZj39Yv9npS3w%2Fuploads%2Fgit-blob-1aa7cd4d6806ef2a939348a6880002dce04d8208%2Fanalytics-summary.png?alt=media)

1. Choose the date range.
2. Switch the sales chart to a table.

## Sales and Orders

The cards at the top show:

* **Bundle sales:** The value of bundle items when ordered, after discounts, in your store currency. Refunds and cancellations are not subtracted.
* **Orders:** Orders that contain at least one bundle.
* **Average order value:** Bundle sales per order.
* **Conversion rate:** Orders per bundle view.

## Sales Over Time

The **Sales over time** chart shows sales during the selected period. Click **View as table** to see the daily numbers.

![Full Analytics screen showing Daily numbers and the View as chart control.](https://509262307-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2ForO5ObmoZj39Yv9npS3w%2Fuploads%2Fgit-blob-99b7fdb5c9d313e007637a74da0b6e69a7464221%2Fanalytics-daily-table.png?alt=media)

Click the marked **View as chart** button to return to the chart.

## From View to Cart

This section shows how customers interact with your offers:

* **Seen:** A bundle appeared on screen.
* **Added to cart:** A bundle was added to the cart.
* **Ordered:** A customer placed an order with a bundle.

The view and add-to-cart counts cover visitors who accepted analytics. Orders include all shoppers. Because these counts cover different groups, they may not match.

Adding a bundle to the cart does not count as an order.

## Bundle Performance

Use **Bundle performance** to compare individual offers. The table shows views, cart adds, orders, sales, average order value and conversion for each bundle.

Click **Show tiers** to see the results for each tier inside a bundle. A dash means a value is not available.

![Full Analytics screen with Show tiers and an expanded bundle tier marked.](https://509262307-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2ForO5ObmoZj39Yv9npS3w%2Fuploads%2Fgit-blob-72032a5623878c8d3c03dd13499040ccc5b0ab6d%2Fanalytics-tiers.png?alt=media)

1. Expand a bundle with **Show tiers**.
2. Read the results for its tier.